Is the ‘Name It Claim It’ Teaching Biblical?

The ‘name it and claim it’ or ‘prosperity gospel‘ is not biblical and is in many ways antithetical to the true gospel message and the clear teaching of Scripture. While there are many different versions of the name it and claim it philosophy preached today, they all have similar characteristics. At its best, this teaching comes from the misinterpretation and misunderstanding of some Scriptures and, at its worst, it is a completely heretical teaching that has the characteristics of a cult.

The roots of the ‘word of faith’ movement and the name it and claim it message have more in common with new age metaphysics than with biblical Christianity. However, instead of us creating our reality with our thoughts, as new age proponents advise, name it and claim it teachers tell us that we can use the ‘power of faith’ to create our own reality or get what we want. In essence, faith is redefined from trusting in a holy and sovereign God despite our circumstances to a way of controlling God to give us what we want. Faith becomes a force whereby we can get what we want rather than an abiding trust in God even during times of trials and suffering.

There are many areas where name it and claim it departs from biblical Christianity. The teaching really exalts man and his ‘faith’ above God. In fact many of the more extreme word of faith teachers teach that man was created on terms of equality with God and that man is the same class of being that He is Himself. This dangerous and heretical teaching denies the very basic tenets of biblical Christianity which is why the extreme proponents of the name it and claim it teaching must be considered to be cultic and not truly Christian.

Both the metaphysical cults and the name it and claim it teaching distort the truth and embrace the false teaching that our thoughts control reality. Whether it is the power of positive thinking or the prosperity gospel, the premise is the same—what you think or believe will happen is ultimately what controls what will happen. If you think negative thoughts or are lacking in faith, you will suffer or not get what you want. But on the other hand if you think positive thoughts or just have ‘enough faith,’ then you can have health, wealth and happiness now. This false teaching appeals to one of man’s most base instincts, which is one reason why it is hugely popular.

While the prosperity gospel and the idea of controlling one’s future with his thoughts or faith is appealing to sinful man, it is insulting to a sovereign God who has revealed Himself in Scripture. Instead of recognizing the absolute sovereign power of God as revealed in the Bible, the name it and claim it adherents embrace a false god who cannot operate apart from their faith. They present a false view of God by teaching that He wants to bless you with health, wealth and happiness but cannot do so unless YOU have enough faith. Thereby God is no longer in control but man is. Of course this is completely antithetical to what Scripture teaches. God does not depend upon man’s ‘faith’ to act. Throughout Scripture we see God blessing who He chooses to bless and healing who He chooses to heal.

Another problem with the name it and claim it teaching is that if fails to recognize that Jesus Himself is the ultimate treasure worth sacrificing everything for (Matthew 13:44) and instead sees Jesus as little more than a way of getting what we want right now. Jesus’ message is that a Christian is called to “…deny himself and take up his cross and follow me. For whoever would save his life will lose it, but whoever loses his life for my sake will find it. For what will it profit a man if he gains the whole world and forfeits his soul? Or what shall a man give in return for his soul” (Matthew 16:24-24). Contrast that to the message of the prosperity gospel. Rather than being a message of self-denial, the prosperity gospel is one of self-satisfaction. Its goal is not becoming more Christ-like through sacrifice but having what we want here and now, clearly contradicting the words of our Savior.

The Bible teaches that “all who desire to live a godly life in Christ Jesus will be persecuted” (2 Timothy 3:12), but the name and claim it message is that any suffering we undergo is simply the result of a lack of faith. The prosperity gospel is completely focused on us getting the things the world has to offer, but 1 John 2:15 tells us we should not “love the world or the things in the world” and, in fact, those with a fondness for the things of the world become enemies of God (James 4:4).

The message of the prosperity gospel simply could not be any more opposite of what the Bible really teaches

In his book Your Best Life Now, prosperity teacher Joel Osteen says that the key to a more rewarding life, a better home, a stronger marriage and a better job is found in a “simple yet profound process to change the way you think about your life and help you accomplish what is truly important.” How different that is from the biblical truth that this life now is nothing compared to the life to come. The message of the prosperity gospel is focused around the ‘treasures’ or good things we want and can have now, while Jesus said, “Do not lay up for yourselves treasures on earth, where moth and rust destroy and where thieves break in and steal, but lay up for yourselves treasures in heaven, where neither moth nor rust destroys and where thieves do not break in and steal. For where your treasure is, there your heart will be also” (Matthew 6:19-21).

Jesus did not come to give us health, wealth and happiness now. He came to save us from our sins so that we can have an eternity of bliss with Him. Following Christ is not a ticket to all the material things men desire in this life but a ticket to eternal life. Our desire should not be to have our best life now but should be that of the Apostle Paul who had learned to be content “in whatever state I am” (Philippians 4:11).

The prosperity gospel (or health and wealth gospel) started as a movement in the 1940s.  It teaches that God wants Christians to be prosperous financially, physically, spiritually, and in every other aspect of life.  The supporters of this gospel have influenced millions of eager listeners who are desperate to hear the promising message of the prosperity gospel.

If you’ve ever listened a prosperity preacher, you’ve probably heard some of the outrageous lines, often broadcasted to millions via televangelist and Christian radio shows.  I won’t be quoting any names, but here are some lines that I’ve heard while listening to the prosperity message:

“Money Cometh to the Body of Christ” 

“If you don’t give, you’re not giving the blessing anything to multiply” 

“Allow the blessings to multiply your material investments.”

“We are totally free.  Free from habits, addictions, fear and worry, discouragement, poverty and lack.” 

And the tagline for the prosperity gospel… “Name it, Claim it!”

Could anything be more opposite to the teachings of the Bible than this!  There aren’t too many things that bother me more than watching the Word of God get twisted as prosperity preachers lead thousands to literally run to the alters at churches, leaving money on the stairs with the hope and anticipation that God will multiply and lead them to a prosperous life.  The reasons for giving shouldn’t be based on what you can get back in return; rather, we’re challenged in the Bible to give with a cheerful heart, not out of reluctance and under compulsion (2 Cor. 9:7)

Prosperity in the Bible

There’s no denying that the Bible is full of scriptures that tell us of God’s blessings.  Unfortunately, when we solely focus on the good endings of these stories, we can miss out on the not so glamorous parts of scripture that put things into perspective.

I think it’s worth referencing a few commonly used scriptures that take God’s Word out of context in order to promote the prosperity message.

Genesis 39:2-4  The Lord was with Joseph, so he succeeded in everything he did as he served in the home of his Egyptian master.  Potiphar noticed this and realized that the Lord was with Joseph, giving him success in everything he did.  This pleased Potiphar, so he soon made Joseph his personal attendant.  He put him in charge of his entire household and everything he owned.

Let’s not forget that Joseph was disowned by his own brothers, sold into slavery and thrown into prison.  Even after this encouraging verse showing God’s favor on Joseph’s life, we read how Joseph was falsely accused of sleeping with Potiphar’s wife.  He was put back into prison and then released again later to become ruler of Egypt.  Here’s a perfect example of someone who had the blessings of God on his life, yet still faced unimaginable troubles.

Psalm 1:3  They are like trees planted along the riverbank, bearing fruit each season.  Their leaves never wither and they prosper in all they do. 

The Bible uses hundreds of agricultural references and the example of bearing fruit is a reflection of righteous living.  It’s just as we would read in Matthew 7:17 as Jesus teaches us that good fruit cannot come from bad trees, and that good trees cannot produce bad fruit.  It’s an encouragement to study God’s Word so that our actions (our fruit) will be good so the message of God’s love can be shared to everyone.

Deuteronomy 28:11 The Lord will give you prosperity in the land he swore to your ancestors to give you, blessing you with many children, numerous livestock, and abundant crops. 

When put in the context of the Old Testament covenant between God and Israel, prosperity was used as a sign of God’s approval and blessing.  Today, we don’t live under the requirements of the law – we live under the freedom of God’s grace according to Romans 6:14.  We have an even greater covenant with God and an even more prosperous promise through His son Jesus Christ.  To say that material possessions, riches, health, and worldly wealth are promises from God is to completely discount the ultimate sacrifice that Christ made.  Christ is our promise, not wealth, health, or success here on earth.

Here are a few more scriptures that are often taken out of context by prosperity gospel preachers.

Malachi 3:10: “Bring all the tithes into the storehouse so there will be enough food in my Temple.  If you do, I will open the windows of heaven for you.  I will pour out a blessings so great you won’t have enough room to take it in!  Try it! Put me to the test!”

Matthew 25:14-30: The Parable of the Ten Talents

John 10:10: “The thief’s purpose is to steal and kill and destroy.  My purpose is to give them a rich and satisfying life.”

Philippians 4:19: “And this same God who takes care of me will supply all your needs from his glorious riches, which have been given to us in Christ Jesus.”

3 John 1:2: “Dear friend, I hope all is well with you and that you are as healthy in body as you are strong in spirit.”

Jeremiah 29:11: “For I know the plans I have for you,” says the Lord. “They are plans for good and not for disaster, to give you a future and a hope.”

Why The Prosperity Gospel Is Wrong

The prosperity gospel says that it is fine to pursue riches and that worldly wealth is a sign of God’s blessing.  Here’s the thing – the Bible is clear in telling us that riches are a dangerous thing to pursue.  It’s not that money is evil in itself.  Money can be used for great things.  But as soon as we make riches and prosperity our pursuit, our priorities get all screwed up.  That’s exactly the point behind the story of the rich young ruler and Jesus found in Matthew 19: 16-30.

It wasn’t enough for the rich ruler to keep all the commandments.  Jesus specifically brought up his wealth because the young ruler made it a priority in his life.  It was so much of a priority that he valued it more than following Christ.

When we turn our focus away from sharing the Gospel message and promote the promise of prosperity in health and worldly wealth, we are clearly forgetting the purpose of the Gospel.

Jesus said if we want to be his disciples, we must to take up our cross daily and follow him.  The phrase take up your cross means that you will face suffering in this life.  Being a follower of Christ isn’t well taken in a world that is full of sin.  There will be difficult times for everyone – that’s a reality.

I listened to Mark Driscoll of Mars Hill Church talk about the prosperity Gospel.  In his message he made four excellent rebuttals to common prosperity gospel promises that often get twisted.  The prosperity gospel quote is bolded and his rebuttal (paraphrased) follows.

1. God wants you to always have great relationships

Jesus’ family disowned him, his friends abandoned him, Judas betrayed him and the crowds screamed Crucify him.  Jesus appears to have had occasional relational strains.

2. God doesn’t want you to have pain

Did Jesus ever suffer pain?  He was beaten, whipped, and crucified – one of the most excruciating ways to die.

3. God doesn’t want you to be a victim, but a victor

Jesus was a victim: false accusations, false witnesses, trials, condemnation, an execution.  Sounds like Jesus was victimized, doesn’t it?

4. If you really trust God, you won’t have anything to worry about and you won’t have any anxiety

Remember the Garden of Gethsemane?  Jesus was stressed to the point of sweating blood.

I’ll finish with one of the most powerful verses that help us to understand the role of wealth and contentment in our lives is found in 1st Timothy 6:6-9

Yet true godliness with contentment is itself great wealth.  After all, we brought nothing with us when we came into the world, and we can’t take anything with us when we leave it.  So if we have enough food and clothing, let us be content.  But people who long to be rich fall into temptation and are trapped by many foolish and harmful desires that plunge them into ruin and destruction.  For the love of money is the root of all kinds of evil. And some people, craving money, have wandered from the true faith and pierced themselves with many sorrows.

by Tim, Faith and Finance


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8 Responses to Is the ‘Name It Claim It’ Teaching Biblical?

  1. Gene Messer says:

    Thank you sir for this wonderful teaching .. The prosperity gospel is not only unbiblical .. But dangerous …The name it and claim it crowd are fleecing the flock to their greed and making false promises to ignorant followers .. Read the Word Christians so you will not be taken in by this Hersey … This is a gospel of plenty and seeking the worlds possessions .. Jesus never told us that in the Word .. He does bless . but blessing is not always material goods or health and wealth .. Woe to the preachers and pastors teaching such unsound doctrine .. For judgement shall fall upon your unholy words and you shall be in want … Trust and believe the Word .. Study to show yourself approved .and this will. Keep you from heretic teachings

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